Author: Steven J Davies

Get To The Top With Semantic Search

There are a lot of resources available that ‘explain’ what semantic search is and how to utilise it.If, like me and almost everybody else, you found these articles a little tough to chew, then here I attempt to explain it in slightly easier terms. Hopefully. First of all, what exactly is the Semantic Web? The…
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12th July 2017 0

How to write great copy for your website

Everywhere, right across the internet that it is, there are sites dedicated to telling people that ‘content is king’ (thanks go to Bill Gates for creating the current headache) and ‘to succeed, you have to have great web copy’. These pages all say the same thing; to attract visitors, and to get ‘ranked’, you just…
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1st July 2017 0

Semantic SEO And Copywriting

If you have never heard of semantic SEO, there is still a better than even chance that you have heard of SEO. Let’s assume that you have and that you also know what keywords and key phrases are. Semantic SEO is all about using groups of keywords and phrases, instead of relying on just one…
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30th June 2017 0

The SEO Copywriter And The Holy Trinity

Because you’re searching for an SEO copywriter, it’s a pretty safe bet that you’re after the Holy Trinity – Increased traffic, more leads and greater sales. To achieve this, you need SEO copy that is: Written for your reader and not the search engine spiders Easy and natural to read Well-structured with plenty of headings…
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29th June 2017 0